It is no secret that the ecommerce industry is a very competitive space, and Shopify is one of the most popular ecommerce platforms out there. But how hard is it to be successful on Shopify?

Most estimates coincide that the Shopify success rate is about 5-10%. Note that Shopify doesn’t release specific numbers around this, so it’s hard to know exactly. That Shopify success rate might seem quite low, but don’t let it deter you!

Factors that Determine Shopify Success

There are a few key factors that will determine how successful you can be on Shopify. These include:

  • Developing a quality product or service
  • Building an effective marketing strategy
  • Creating a user-friendly website
  • Establishing a strong customer service plan
  • Utilizing the right tools and resources

Tips for Becoming Successful on Shopify

If you want to become successful on Shopify, there are a few tips you should follow. These include:

  • Research the competition: Before launching your Shopify store, take the time to research the competition. This will help you get an idea of what is working and what isn’t in the ecommerce space.

  • Have a plan: Before launching your store, create a plan that outlines your goals, strategies, and timeline. This will help you stay focused and on track.

  • Invest in quality: Invest in quality products, services, and marketing materials. This will help you stand out from the crowd and build trust with your customers.

  • Utilize resources: Take advantage of the many tools and resources available to Shopify store owners. This will help you streamline your store and make the most of your time and money.


Becoming successful on Shopify is not easy, but it is possible. With the right planning, research, and resources, you can create a successful Shopify store. Don’t let the 5-10% success rate deter you – take the time to do your research and invest in quality products, services, and marketing materials. With the right approach, you can become a successful Shopify store owner.