Shopify is a popular e-commerce platform, and many stores have been built using it. However, the success rate of Shopify stores is not as high as expected: only 5% of them actually reach the destination of success, while the remaining 95% of them fail. Below are the main reasons why Shopify shops fail.

Poor Product Selection

One of the major reasons why Shopify stores fail is the poor selection of products. Many store owners fail to do proper market research and select products that are not in demand or are not suitable for the target market. Without the right products, it is difficult to generate sales and grow the business.

Poor Marketing Strategies

Another reason why Shopify stores fail is because of poor marketing strategies. Many store owners do not invest enough in marketing and fail to reach their target market. Without proper marketing, it is difficult to generate sales and build a successful business.

Poor Customer Service

Poor customer service is also a major reason why Shopify stores fail. Many store owners fail to provide good customer service, which leads to negative reviews and a poor reputation. Without good customer service, it is difficult to build trust and generate sales.

Lack of Focus

Many store owners lack focus and do not have a clear plan for their business. Without a clear plan, it is difficult to reach the desired goals and grow the business.

Conclusion

Overall, the success rate of Shopify stores is not as high as expected, with only 5% of them reaching the destination of success. Poor product selection, poor marketing strategies, poor customer service, and lack of focus are some of the main reasons why Shopify stores fail.